Thursday, 9 August 2012

My Media Empire - what would your global media empire look like, how would it function?



Steven P (2003) spoke of a mass media where your film, television, news, technology, social media are all connected. This is true and something of what exactly is the mass media today. But the thing is one must be careful when enjoying/using this media is who owns them. Unfortunately is someone owned all sources of media we would really only hear one voice. It sounds a little silly but if i were to own a media empire I would cover as many bases as I could but without controlling the bulk of it. Although one might not be able to control all forms of media, as much as Rupert Murdoch might try.
The following YouTube video explores how media giants who own a large percentage of a mass media are able to push personal agendas and such. It sounds extreme but it would then lead the paraphernalia, personal political agendas, etc.With all these voices ultimately being the same voice, are you able to limit freedom of thought? Simply yes. Would someone like to control the entire mass media, of course, but it would just be unethical. To me, simply covering an area from each forms of media would be enough, my voice is being heard, and I'm not corrupting the voices of another.



Sources:

Steven, P 2003, The no-nonsense guide to the global media, New Internationalist, Oxford, pp. 37–59.

Youtube video: http://www.youtube.com/watch?v=hWjCDLkGDX4

image: http://www.independentaustralia.net/Wordpress/wp-content/uploads/2011/03/media-corruption.jpg

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